torsdag 6. oktober 2011

R.I.P. Steve Jobs 1955-2011

I går tapte Apples gründer og toppsjef gjennom flere år, Steve Jobs, kampen mot kreften.

"Here’s to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They’re not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. But the only thing you can’t do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do."

Dette var reklameteksten i en TV-reklame fra Apple i 1997, omtrent samtidig som Steve Jobs igjen ble toppsjef i Apple. Ikke et ord om Apple selv, kun en logo på slutten og slagordet Think different. Og det var jo nettopp det Steve Jobs gjorde, han tenkte anderledes.

Han ga oss Apple (1976), Macintosh med pekemus (1984), superdatamaskinen NeXT (1985), iMac (1998), det unixbaserte Mac OSX (2000), iPod og iTunes (2001), iTunes Store (2003), iPhone (2007), MacBook Air (2008) og iPad (2010).

Dessuten var han også toppsjef og eier for animasjonsfilmstudioet Pixar i flere år, en drømmefabrikk som ga oss filmer som Toy Story (1995), A Bug's Life (1998), Monsters Inc (2001), Finding Nemo (2003), Cars (2006) og Wall-E (2008).

Steve Jobs var en inspirator og en som elsket sin jobb. Om dette sa han en gang:
"Your work is going to fill a large part of your life, and the only way to be truly satisfied is to ... love what you do. - Your time is limited. Don't waste it living someone else's life."

Steve Jobs vil bli savnet, både av "Apple-menigheten" og mange andre som f.eks driver med nyutvikling av framtidens produkter. For Steve Jobs inspirerte mange langt utenfor Apples virkeområde. Les f.eks hva USAs president Barack Obama skrev i sin blogg i går kveld da ble ble kjent at Steve Jobs var død:

"Michelle and I are saddened to learn of the passing of Steve Jobs. Steve was among the greatest of American innovators - brave enough to think differently, bold enough to believe he could change the world, and talented enough to do it.

By building one of the planet's most successful companies from his garage, he exemplified the spirit of American ingenuity. By making computers personal and putting the internet in our pockets, he made the information revolution not only accessible, but intuitive and fun. And by turning his talents to storytelling, he has brought joy to millions of children and grownups alike. Steve was fond of saying that he lived every day like it was his last. Because he did, he transformed our lives, redefined entire industries, and achieved one of the rarest feats in human history: he changed the way each of us sees the world.

The world has lost a visionary. And there may be no greater tribute to Steve's success than the fact that much of the world learned of his passing on a device he invented. Michelle and I send our thoughts and prayers to Steve's wife Laurene, his family, and all those who loved him."

På en eller annen merkverdig måte var Steve Jobs som en tidsreisende fra framtiden, som ga oss glimt av det vakre og logiske. Alt det ingen visste at vi trengte, men som vi faktisk trengte.

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